Bas Wallet

Product and Talent Experience Design & Management

I support


understand employees

Product leads

think beyond data


think strategically

Product teams

become design-centred

Leadership Case Studies

Increasing Design Maturity

Initiated, evangelised and executed a design maturity mission.

Created a design roadmap to establish our design and research operations and review our operating model.

Employee Centred Design

Increased employee engagement to support Agile transformation.

Behavioural change through workshops and awareness campaign, and adjusted recruitment processes.

Implementing Design Sprints

Facilitated better design thinking comprehension and practices.

Democratised design process resulted in better customer and team engagement. Diversity led to better ideas and decisions.

Product Design Portfolio

Enterprise Analytics Tool

Redesigned CERN’s financial and HR reporting tools.

Quick access to mission critical data to support CERN’s decision making.

Various UX Projects at CERN

Worked with product teams to execute their design demands.

Shaped user centred culture in parallel with designing their products.

Freelance Design and Consultancy

3 different thorough design projects across the globe.

Introduced user centred design in start-ups and delivered complete UX for apps.

Design work from 1996 until 2013

Great variety of design work, from Netscape to iPhone.

Consulted small businesses and enterprises on their digital strategy.

About me

Career Overview

The path that brought me to the designer and leader I currently am.

Learning & Teaching

The habits that make me progress and help others advance.